CLIA Announces New Regional Manager for Asia

As cruise tourism in Asia continues to grow at an impressive rate, and the cruise industry deploys more ships to destinations across the region, Cruise Lines International Association (CLIA) Asia has announced the appointment of Jiali Wong as its new Regional Manager for Asia, based in Singapore.

WongJiali photoWith almost 10 years’ experience in tourism, Ms Wong will be responsible for growing industry engagement in the region and supporting the continued growth of cruise. This includes responsibilities for event development and growing CLIA’s Executive Partner program in the region.

Ms Wong is seconded from the Singapore Tourism Board (STB) and most recently headed the Cruise Business Development team at the STB where she forged strong interest and networks in the cruise industry. In her previous roles, she has handled business development and events management in sectors such as Business Travel, Meetings, Incentives, Conferences, and Exhibitions and tourism development.

CLIA Australasia & Asia Managing Director Joel Katz said Ms Wong’s appointment further establishes CLIA’s role in the region as the peak cruise industry body as it prepares for another record year of cruising.

“This is a new dedicated position, designed to support our members as the cruise industry continues to expand across Asia. We’re looking forward to working with Jiali as we intensify our focus on advocating, educating, and promoting on behalf of the industry in the region. While the Asian cruise market has grown tremendously over the past four years – it has the potential to catapult ahead of competing markets,” Mr Katz said.

According to CLIA’s recent 2017 Asia Cruise Trends Report, between 2013 and 2017, cruise capacity has increased across all metrics:

  • More Passengers: A total of 3.1 million Asians took cruises in 2016, 55 per cent more than in 2015.
  • More Ships in Asian Waters – In 2017, 66 cruise ships are being deployed in Asian waters. In 2013, there were only 43 ships cruising in Asia, marking a 53 per cent growth since 2013.
  • Increased Operating Days in 2017 – The Asian cruise industry has 10,196 operating days scheduled for 2017, an increase of 137 per cent from 4,307 operating days in 2013, and an increase of 25 per cent over the 8,171 operating days in 2016. The increased operating days in 2017 provide a total capacity for 4.24 million passengers. This passenger capacity has nearly tripled from 1.51 million passengers in 2013.

About Cruise Lines International Association (CLIA)

Cruise Lines International Association (CLIA) is the world’s largest cruise industry trade association, providing a unified voice and leading authority of the global cruise community. CLIA supports policies and practices that foster a safe, secure, healthy, and sustainable cruise ship environment for the more than 24 million passengers who cruise annually and is dedicated to promoting the cruise travel experience. Members are comprised of the world’s most prestigious ocean, river, and specialty cruise lines; a highly trained and certified travel agent community; and cruise line suppliers and partners. The organisation’s mission is to be the unified global organisation that helps its members succeed by advocating, educating, and promoting for the common interests of the cruise community.

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